MBA
- Multiples Modalities
- Intake 2025
- Spanish & English
MBA & AI Track
Our MBA & AI Track is EAE Barcelona’s flagship programme, designed to accelerate the transformation of professionals and entrepreneurs with intellectual restlessness, global ambition and a desire to have an impact on the world.
This programme combines an international and multidisciplinary approach with the development of skills that are essential for success, as well as tools for self-assessment and the planification of your professional life project and your goals.
It’s an ecosystem that hosts professionals from different areas, industries and nationalities and enhances the learning experience and the growth of those who take part in it.
For our MBA & AI Track, we apply highly practical and interactive methodologies in order to develop critical thinking, foster collaboration and strengthen your leadership skills.
You will also take part in different initiatives that will help your creativity and innovation thrive, while also pushing you out of your comfort zone to equip you with the agility, flexibility and creativity that you will need in this dynamic and ever changing world we live in.
Additionally, with the Artificial Intelligence & Machine Learning track of EAE Barcelona's MBA, you will explore smart solutions, tackle data challenges and make strategic decisions that will transform your career and the world around you.
Prepare to become an expert equipped to apply Artificial Intelligence to business and fulfil the needs of the modern business world!
Study Programme
Current socio-economic context - 6 ECTS
- Economic environment
- Financial System and markets
- Fiscal and Legal
- Legal tendencies
- Sustainability and environment
Marketing and commercialization in an international environment - 6 ECTS
- Marketing strategies
- Communication
- Digital Marketing and E-Commerce
- Sales Management
Intellectual Capital and Talent Management - 6 ECTS
- Human Capital Management
- Cross-Cultural Management
- Diversity and Inclusion
- Change Management
Business Strategy - 6 ECTS
- Human Capital Management
- Cross cultural management
- Diversity and inclusion
- Change management
Finance For Decision-Making - 6 ECTS
- Financial Planning and Control
- Budget Management
- Financial Decisions
- Investments Decisions
- Financial Markets and Startup Ecosystems
- Mergers and Acquisitions
- Business Intelligence
Entrepreneurship and Internationalization - 6 ECTS
- Digital Business & Innovation
- Agile Project Management - PRINCE2 and SCRUM
- Growth Hacking
- Design Thinking
- Internationalization Strategy Analysis
- International Market
Analytics from the Customer Perspective - 6 ECTS
- Socioeconomic Context for Big Data
- Business Strategy and Big Data
- Big Data Infrastructures and Component in the Context of Business
- From Big Data to Business Analytics
- Technology Map and Systems
- Data Strategy and Data Análisis
- Reporting and Dashboards
- Google Analytics
Transforming and Competing from an Operations Perspective - 6 ECTS
- Descriptive, Predictive and Prescriptive Analytics
- Transforming the Supply Chain
- Robotics and Process Automation
- Artificial Intelligence for Operations
- Demand Forecasting
- Business Intelligence
Sessions
Introduction to the AI & Machine Learning module
Transformation implementing Artificial Intelligence
Smart products and services
Ethics in AI
Customer Experience & Customer Journey
Smart interaction
Neural network design
Training neural networks
Pre-trained models and transfer learning
Keras, TensorFlow and PyTorch
Bootcamp
- Week 1 In-depth exploration
- Text normalization and syntactic dependency analysis
- Recurrent neural networks and transformers
- Dataset repositories and pre-trained model such as HuggingFace
- Generative models
- Image classification
- Week 2 AI Applications and advanced use cases
12 ECTS
It’s not just the research paper that you need to complete your Master’s degree — it’s the right time and the right place for you to combine your academic experience with your professional ambition, personal vision and your creativity. It’s your chance to put everything you’ve been learning into practice and to work in order to get to where you want to be. More info.
Official Master's Degree
Official Master in Business Administration and Management, majoring in Strategic Management
Full Time 60 ECTS
English
Official places 60
You will obtain two Degrees: EAE y UdL
Once you successfully complete your program, you will obtain a double degree: a Master's degree in Lifelong Training in MBA, which additionally adds a Certificate in Artificial Intelligence & Machine Learning (10 ECTS) from EAE Business School and an official Master's degree in Business Administration and Management, specialty in Strategic Management from the University of Lleida (UdL).
Click here to consult the Registry of Universities, Schools and Qualifications (RUCT).
Master's Director
Aras Keropyan
PhD accredited by ANECA in Business Administration & Management from the University of Barcelona (2012), Master in Business, Finance and Insurance from the University of Barcelona (2009), Industrial Engineer and Mathematician.
Key Points
1. Your Future Made-to-Measure
Through the personalized accompaniment of our Professional Careers Department, you get a tailor-made professional development plan designed to equip you to embrace career opportunities at an international level
2. EAE Incubator
You will enhance your entrepreneurial mindset, an invaluable asset for innovation and problem solving. Moreover, our entrepreneurial participants have access to EAE Entrepreneur, a startup incubator that gives access to the finance and guidance required to drive your venture forward.
3. Business Connection
You will work on real cases and network with companies such as Google, Vodafone, Accenture, Intel and Cepsa, to name just a few. Moreover, you will take part in our innovative Business Game, a simulator that recreates real business situations and challenges to put your skills to the test.
Profile
5 years average experience
22% international participants
5 Nationalities
Rankings
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#6 Spain
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#5 Spain & #31 World
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#4 Spain & #25 World
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#7 Spain & #37 World
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#5 Spain & #20 Europe
Admission
Expert and personalised advice on the most highly demanded profiles in the marketplace. We guide you professionally based on your profile and goals in order to help you choose the path with the greatest professional impact.
WE’LL ATTEND TO ANY INQUIRY YOU MAY HAVE DURING THE 6 STEPS OF THE ADMISSION AND ADVICE PROCESS
What does the admission process for a Master involve?
Initial Information/Admission Request
Once completed, we’ll assign you one of our expert advisors that will get in touch with you.
Interview with the Admissions Department
We’ll evaluate your professional and academic profile and, together, we’ll assess your eligibility for advancing towards a Master’s level based on your professional goals.
Formal Presentation of the Admission Form:
- What documents do I need in order to apply for admission to a Master? You will have to send us the following documentation, which we’ll analyse and verify in order to compose your admissions report:
- Updated CV
- Motivation Letter
- Academic and/or Professional Letter of Recommendation
- Last/Ongoing Degree Certificate
- Admission Test (if required)
- Language Certificate (if required)
Admissions Committee
Your advisor will be in charge of defending your application in front of the Committee.
Process Resolution
We’ll inform you on the result of the process.
Booking and Assign You a Spot
You will have 3 to 5 days to make the payment for the inscription.
Employment
As a student of our MBA, you’ll enjoy a career plan made to suit you. Thanks to our Careers Department and EAE Entrepreneur, you will gain access to personalised support and academic training services that will multiply your professional opportunities, extending them to any country in the world.
- CEO Chief Executive Officer
- CMO Chief Marketing Officer
- CFO Chief Financial Officer
- COO Chief Operating Officer
- Business Manager
- Strategic Manager
- General Manager
Where do EAE Students Work?
Frequently Asked Questions about
The MBA & AI Track at EAE Barcelona is a leading program designed for ambitious professionals or entrepreneurs seeking to make a global impact. It combines an international and multidisciplinary approach with the development of key skills for professional success. It uses practical and interactive methodologies to strengthen critical thinking, collaboration, and leadership, and offers opportunities for creativity and innovation. With an emphasis on artificial intelligence applied to business, this MBA turns you into an expert in smart solutions, data challenges, and strategic decision-making, transforming both your career and the business environment.
The MBA & AI Track spans 10 months in a full-time onsite mode. Classes are held from Monday to Tuesday and two Fridays a month, with an intensive schedule both in the morning and in the afternoon.
The cost of the MBA & AI Track in Full Time mode is €30,500 for starting in April 2024 and €31,500 for starting in October 2024.
With an MBA & AI Track, you will have access to various professional opportunities, which include roles such as CEO (Chief Executive Officer), CMO (Chief Marketing Officer), CFO (Chief Financial Officer), COO (Chief Operating Officer), Business Director, Strategic Director, and General Director.
